Lead & oppor­tu­nity assess­ment

Focus on what really converts - data-based, objec­tive, effec­tive

Lead & oppor­tu­nity assess­ment: recogni­zing and exploi­ting sales poten­tial

Sales teams have too many leads – and too little time. Our lead and oppor­tu­nity scoring solution automa­ti­cally priori­tizes which contacts are most likely to close and offer the most value. Using AI, scoring logic and behavi­oral data, the system recognizes whether a lead is “hot” – or more likely to stay cool.

Whether in B2B or B2C, inbound or outbound: you focus your resources on the right contacts, increase closing rates and reduce cycle times.

More focus, higher closing rates, efficient sales

Lead & oppor­tu­nity evalua­tion – your solution for smart oppor­tu­nity manage­ment.

Don’t manage your sales accor­ding to feeling – but accor­ding to data.

Predic­tive Lead Scoring & Oppor­tu­nity Scoring

Our algorithms evaluate leads and deals based on CRM data, behavior, inter­ac­tions, channel, firmo­gra­phics and history.

Scoring models for diffe­rent phases & channels

Inbound leads, outbound contacts, follow-ups or ongoing oppor­tu­ni­ties - each with a diffe­ren­tiated approach.

CRM integra­tion & real-time evalua­tion

The scores are available where they are needed: in CRM, sales tools or campaign manage­ment - automa­ti­cally and up-to-date.

Recom­men­da­tions for action & triggers

Sales measures, remin­ders, escala­tions or downgrades - all can be triggered on the basis of scoring values and trigger rules.

At a glance

Your advan­tages with lead & oppor­tu­nity assess­ment

Increase comple­tion rates

Spend your sales time where the chances of success are highest.

Shorten sales cycles

Early priori­tiza­tion leads to quicker conclu­sions – and less diver­gence.

Improve customer experi­ence

Relevant contacts receive appro­priate responses more quickly – instead of generic follow-up.

Automate the quali­fi­ca­tion process

Use objec­tive criteria instead of gut feeling – from initial contact to oppor­tu­nity.

Streng­then sales control­ling

Analyze which factors lead to deals – and conti­nuously improve your pipeline quality.

Support

How we support you with lead & oppor­tu­nity assess­ment

Use case scoping & data analysis

We analyze your sales data, CRM struc­tures and sales processes - and identify relevant scoring points.

Interested?

Let's make your existing lead quality measurable together.
Request now

Model training & score develo­p­ment

Our AI models learn from your deals - and evaluate new leads objec­tively and trans­par­ently.

Curious?

Start with a score model for a segment or product - and test the effect in pilot opera­tion.
Make an appoint­ment

Integra­tion in sales & marke­ting tools

We connect the model with your systems - from CRM to marke­ting automa­tion - via API or file import.

Convinced?

Use scoring as a strategic control element in lead and pipeline manage­ment.
Get in touch with us

Long-term success & score mainten­ance

We provide support with score mainten­ance, model optimiza­tion, segmen­ta­tion and KPI-based further develo­p­ment.

Find out more?

Turn your sales pipeline into priori­tized value poten­tial - with smart valua­tion.
To the project inquiry
Project request

Focus beats diligence – with data-driven lead priori­tiza­tion.

Increase closing rates, effici­ency and customer experi­ence with lead & oppor­tu­nity assess­ment. Get a non-binding consul­ta­tion now!

m2hycon - Michael Mederer

Dr. Michael Mederer

Chief Execu­tive Officer

Projektanfrage

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Project request

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