Lead & opportunity assessment
Focus on what really converts - data-based, objective, effective
Lead & opportunity assessment: recognizing and exploiting sales potential
Sales teams have too many leads – and too little time. Our lead and opportunity scoring solution automatically prioritizes which contacts are most likely to close and offer the most value. Using AI, scoring logic and behavioral data, the system recognizes whether a lead is “hot” – or more likely to stay cool.
Whether in B2B or B2C, inbound or outbound: you focus your resources on the right contacts, increase closing rates and reduce cycle times.
More focus, higher closing rates, efficient sales
Lead & opportunity evaluation – your solution for smart opportunity management.
Don’t manage your sales according to feeling – but according to data.
Predictive Lead Scoring & Opportunity Scoring
Our algorithms evaluate leads and deals based on CRM data, behavior, interactions, channel, firmographics and history.
Scoring models for different phases & channels
Inbound leads, outbound contacts, follow-ups or ongoing opportunities - each with a differentiated approach.
CRM integration & real-time evaluation
The scores are available where they are needed: in CRM, sales tools or campaign management - automatically and up-to-date.
Recommendations for action & triggers
Sales measures, reminders, escalations or downgrades - all can be triggered on the basis of scoring values and trigger rules.
At a glance
Your advantages with lead & opportunity assessment
Increase completion rates
Spend your sales time where the chances of success are highest.
Shorten sales cycles
Early prioritization leads to quicker conclusions – and less divergence.
Improve customer experience
Relevant contacts receive appropriate responses more quickly – instead of generic follow-up.
Automate the qualification process
Use objective criteria instead of gut feeling – from initial contact to opportunity.
Strengthen sales controlling
Analyze which factors lead to deals – and continuously improve your pipeline quality.
Support
How we support you with lead & opportunity assessment
Use case scoping & data analysis
Interested?
Model training & score development
Curious?
Integration in sales & marketing tools
Convinced?
Long-term success & score maintenance
Find out more?
Project request
Focus beats diligence – with data-driven lead prioritization.
Increase closing rates, efficiency and customer experience with lead & opportunity assessment. Get a non-binding consultation now!
Dr. Michael Mederer
Chief Executive Officer
Contact us:
Dr. Michael Mederer
Chief Executive Officer
ed.no1768389462cyh2m1768389462@mm1768389462
+49 (0) 40 – 369 397 93